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MyDNA Kids gives parents a review of their child’s nutrition, sleep and everyday tendencies, walked through in person by a MyDNA consultant.
The results are the parent’s to share. When a parent chooses to tell you what they learned, your team can back the same routines at the centre, and that helps the child.
Why won’t she eat anything green? Should he still be napping? Parents ask the people who see their child every day, and your team does its best without straying into advice they aren’t there to give.
Families choosing a centre are also looking for signs that you think about the whole child, well beyond the timetable.
We meet your centre lead or owner, talk about your families and agree what would suit them. The plan and any partner terms are put in writing.
We give you a parent letter and a notice, written to the same standard as the review itself. Passing them on through your usual channels is the only step your team takes.
A MyDNA consultant runs a parent talk or a coffee morning at your centre. Parents who want to go further contact MyDNA directly, and nobody is signed up on the day.
The consultant collects each child’s sample with the parent there, at home or wherever suits the family, and delivers the review one to one. Your centre has no part in results unless a parent chooses to share theirs with you.
A talk at your centre on feeding, first foods and sleep, and on what a young child’s DNA can and can’t tell a parent. Open questions at the end.
BEST FOR
New-family orientation or a parent session, at a time that suits your parents
A relaxed table at morning drop-off where parents can chat to a consultant for a few minutes, pick up the parent letter and ask anything.
BEST FOR
Centres where parents tend to linger in the mornings
A standing arrangement where your families can take up MyDNA Kids on terms agreed with your centre.
BEST FOR
Centres that want a family benefit to mention at enrolment
Partner terms are agreed on application. Talk to us and we’ll put a proposal together for you.
Your centre only sees a result if the parent chooses to share it. MyDNA never passes on a result, a list of who took part or any grouping of children. Data is never sold, leased or shared with third parties.
Only if the parent chooses to share them. Results go to the parent’s own private account, and if a parent thinks it would help their child to share what they learn with the centre, that is their call.
MyDNA never sends a result, a list of who took part or any grouping of children to the centre.
No. It’s a wellness and nutrition service. Reports show tendencies compared with the wider population, and they don’t tell a parent whether their child has a condition. It never labels a child.
Where a health question comes up, the parent talks it through with their paediatrician.
Only if the parent chooses, and only with the parent there. It’s never a class activity and never happens during the day without them.
Children under 5 use a gentle cheek swab, collected with the parent and a MyDNA consultant. It works from 1 month, so it suits babies, toddlers and preschoolers.
The kit, 500+ reports in a private parent account, and a review written for their child’s age, walked through in person by a consultant, all in one price.
Partner terms for your community are agreed with you directly and aren’t published.
Start with a conversation about your families and what would help them, and we’ll suggest a format that fits your centre.
Send us a few details and we’ll be in touch.
MyDNA provides direct-to-consumer genetic testing for wellness and informational purposes. It is not a medical diagnostic test and does not replace medical advice, diagnosis, health screening or treatment. Genetic predisposition indicates likelihood, not certainty. Always consult a qualified healthcare professional about your personal health, and before starting any supplement, particularly if you are pregnant, have an existing condition, or take prescribed medication.